In a time of constant change and complex challenges, strategic decision-making is becoming increasingly demanding. The industry faces major challenges: Technological innovations, climate neutrality, and digital transformation require robust approaches. To make the right long-term decisions under significant uncertainty, scenario-based methods have proven to be a valuable tool. With the help of plausible future scenarios, these methods can provide guidance and support the derivation of strategic decisions.
At Bauhaus Luftfahrt, in close cooperation with the Technical University of Munich, Airbus, and Munich Airport, scenarios addressing key drivers such as sustainability, alternative fuels, digitalization, and an aging population have been developed over the past 16 years. These scenarios illustrate future developments and enable companies to systematically evaluate technological concepts and assess their economic and societal feasibility. The focus is on the sustainable transformation of industry and the exploration of new business opportunities.
The structured scenario process begins with problem definition and environmental analysis, followed by consistency checks and the development of storyboards. Implication analyses provide concrete recommendations for strategic decisions.
Bauhaus Luftfahrt demonstrates that plausible future scenarios are more than just visions: they are the key to resilient strategies, enhance companies’ decision-making capabilities, and contribute to shaping the transformation of the industry in a sustainable, innovative, and robust manner.
